Cabela's Logo Design
We entirely redrew the script from the ground up — improving the overall balance of the logo, opening up the counter shapes, addressing kerning and letterspacing concerns, and improving it’s legibility for stitching and merchandising. We successfully aligned the logo with the brand’s positioning goals without sacrificing their brand’s historic equity.
Quorum Logo Design
The Quorum logo redesign was part of a larger rebrand/campaign project. The reworked logotype is a simpler mark and helps modernize the brand.
CFE Arena Logo
CFE Federal Credit Union partnered with University of Central Florida to sponsor the University’s arena. CFE was looking for a logo that leveraged their existing graphic language but was also designed with the necessary production considerations. Several creative iterations from the initial exploratory are included.
Checkpoint Logo Exploratory
Checkpoint is a digital security leader and was looking for a logo that reinforces the brands strengths. We created a series of logos illustrating security, strength, vigilance, and network integration.
Assist Card Logo Exploratory
Assist Card is a global travel insurance company and they were looking for a logo that evolved their current mark without sacrificing their brand equity. We explored a series of logos that illustrate safety and peace of mind.
Ecological Engineering of Long Island Logo Design
This firm specializes in the process of natural reclamation. They work to rehabilitate environments using natural means. The logo evokes the idea of filtering and strikes a balance between nature and engineering.
Runner & Stone Logo Design
Runner & Stone is a bakery and restaurant located in the Gowanus section of Brooklyn. The site was home to the first tidal gristmills in New York. The logo was designed as homage to the mills as well as their French bistro aesthetic.
The Law Office of Kristine A. Sova Logo Design
Kristine’s logo was part of a larger brand exploratory. Kristine wanted a logo that was modern, professional, and approachable. The final logo is a custom drawn ligature that features the fluting of Doric columns.
The Little Tales of Otto & Olive Logo Design
Otto and Olive is a hand painted digital comic about Olive and her talking gentleman cat, Otto. The logo was designed with our partner Stephanie and balances the clean vector nature of the logotype with her hand painted dry brush technique.
Studio FN Logo Design
Studio FN is a game development company and was looking for a logo that set them apart from their competitors. The logo design features custom 8-bit art and typography.